How to Use Google Trends for Market Research

Google Trends for Market Research

Google Trends, launched in May 2006, is a crucial tool in the Google family, along with Google Ads and Search Console.  For those in the marketing world, especially SEO specialists, Google Trends is like a treasure trove of helpful info.  It’s where we find out what’s popular now and what people might be searching for […]

Everything You Need to Know About Google’s Related Searches

Everything You Need to Know About Google's Related Searches

When you go to Google and do a search, there’s a huge amount of analysis that’s actually done. The results may appear in less than a second, but in that short time Google will perform in-depth analyzes using their powerful algorithms.  It is also thanks to these algorithms that associated searches are generated and made […]