ADVERTISING STRATEGY AND PLANNING

Get WINNING ADS WITH OUR EXPERT ADVERTISING STRATEGIES

 

No matter the size of your business, an advertising strategy helps you plan your ads. It reaches the right people, manages your budget, and gets the most out of your money, making your advertising efforts more effective and successful.

GOOD ADVERTISING STRATEGY HELPS YOU TO CONNECT WITH YOUR AUDIENCE

Good tailor—made advertising strategy helps you to keep your advertising efforts on track and to always know exactly what you need to do next and through which channel.

This may seem trivial and obvious but it’s the backbone of any successful advertising campaign. Every good advertising video you have playing in your head as you read this, whether Apple’s 1984 Macintosh introduction or Coca-Cola World Cup advertisement, had a great advertising strategy and planning behind it.

Getting a good advertising strategy will save you money upfront by getting you detailed estimates of how much everything will cost and how you can best spend your money. There are many companies that have big budgets but spend it ineffectively and don’t get anything from their campaigns.

We have over a decade of experience with planning different kinds of advertising strategies and we know exactly how to reach your target audience the budget we will need to get them engaged.

TESTIMONIES

OSHARA IN NUMBERS:

+10 years

experience. For over a decade, Oshara has been at the forefront of website development, technology applications and digital marketing.

+2,000

projects. We have deployed thousands of websites, online stores and Web applications for companies and institutions in Canada and around the world.

+500

marketing campaigns. Thanks to successful campaigns in SEO, Google Ads and Facebook, we have established ourselves as a leader in online advertising solutions.

+50M

of revenue generated. Our solutions have generated millions of dollars in revenue for our customers, giving them an exponential return on their investment.

WHAT TO EXPECT FROM ADVERTISING STRATEGY?

TARGET AUDIENCES EFFECTIVELY

Advertising strategy and planning helps businesses to identify their target audience and develop targeted messaging that resonates with them. By focusing on reaching the right people with the right message, businesses can maximize their advertising impact and achieve great results.

STRUCTURED ADS APPROACH

A structured approach to advertising strategy helps businesses to stay organized and on track with their campaigns. It enables them to plan out all the necessary steps to execute their campaigns effectively, resulting in successful campaigns and more efficient use of time and money.

MANAGES BUDGET, MAXIMIZES ROI

Well-planned advertising strategy helps businesses to manage their advertising budgets more effectively. By knowing how much to spend and where to spend it, they can be sure their advertising efforts are efficient and cost-effective. This maximizes their return on investment (ROI) for advertising campaigns.

WHY CHOOSE OSHARA for your advertisement efforts?

We use a proven 4-step process that we tailor to each of our customers’ objectives:

Advanced
IT expertise

Founded as a technology company, our deep-rooted IT expertise sets us apart. We build digital solutions that go beyond aesthetics to guarantee high-performance, scalable and future-proof technologies.

Customized Solutions

We take a tailored approach to every project. Our solutions are designed around your business needs and are constantly refined to optimize performance and engagement.

Data-driven approach

We integrate data into every decision and strategy. Our analytical approach means we deliver campaigns and solutions optimized for growth and engagement.

Full Service Offers

From ideas to execution and ongoing support, we offer a complete range of services to meet all your digital needs.

FREQUENTLY ASKED QUESTIONS

We are aware of the importance of the budget for any company, no matter its size. However, just like our services, our rates are tailored to meet a specific need you have. No matter what your project is and if we have the capacity to do it, we will always offer you an advantageous and flexible pricing. And if that’s not enough for you, we will offer you an additional 10% discount on the lowest estimate you will get on the market. Finally, depending on your budget, we can also offer you a solution that will allow you to realize your project, by clearly defining with you the priorities for the deployment of the project.

For the elaboration and validation of deliverables, we will use the “Agile” method. The “Agile” method recommended here is the best and the most adapted for the realization of your web project. It is a method that we use a lot because it allows you to be involved in the development process from the beginning to the end of the project. With this method, the efforts of our teams are concentrated on small blocks of tasks and allow us to quickly modify the direction of the project according to the evolution of your needs.

In order to guarantee our clients quality deliverables, we have developed process-based methods aimed at prevention rather than cure.

Therefore, our quality assurance process starts at the beginning of the project, is applied at all stages of the project to ensure:

  • Functional and visual quality of deliverables
  • The satisfaction of the client
  • The important feeling of duty and mission accomplished