Good tailor—made advertising strategy helps you to keep your advertising efforts on track and to always know exactly what you need to do next and through which channel.
This may seem trivial and obvious but it’s the backbone of any successful advertising campaign. Every good advertising video you have playing in your head as you read this, whether Apple’s 1984 Macintosh introduction or Coca-Cola World Cup advertisement, had a great advertising strategy and planning behind it.
Getting a good advertising strategy will save you money upfront by getting you detailed estimates of how much everything will cost and how you can best spend your money. There are many companies that have big budgets but spend it ineffectively and don’t get anything from their campaigns.
We have over a decade of experience with planning different kinds of advertising strategies and we know exactly how to reach your target audience the budget we will need to get them engaged.
experience. For over a decade, Oshara has been at the forefront of website development, technology applications and digital marketing.
projects. We have deployed thousands of websites, online stores and Web applications for companies and institutions in Canada and around the world.
marketing campaigns. Thanks to successful campaigns in SEO, Google Ads and Facebook, we have established ourselves as a leader in online advertising solutions.
of revenue generated. Our solutions have generated millions of dollars in revenue for our customers, giving them an exponential return on their investment.
Advertising strategy and planning helps businesses to identify their target audience and develop targeted messaging that resonates with them. By focusing on reaching the right people with the right message, businesses can maximize their advertising impact and achieve great results.
A structured approach to advertising strategy helps businesses to stay organized and on track with their campaigns. It enables them to plan out all the necessary steps to execute their campaigns effectively, resulting in successful campaigns and more efficient use of time and money.
Well-planned advertising strategy helps businesses to manage their advertising budgets more effectively. By knowing how much to spend and where to spend it, they can be sure their advertising efforts are efficient and cost-effective. This maximizes their return on investment (ROI) for advertising campaigns.
We use a proven 4-step process that we tailor to each of our customers’ objectives:
Founded as a technology company, our deep-rooted IT expertise sets us apart. We build digital solutions that go beyond aesthetics to guarantee high-performance, scalable and future-proof technologies.
We take a tailored approach to every project. Our solutions are designed around your business needs and are constantly refined to optimize performance and engagement.
We integrate data into every decision and strategy. Our analytical approach means we deliver campaigns and solutions optimized for growth and engagement.
From ideas to execution and ongoing support, we offer a complete range of services to meet all your digital needs.
An advertising strategy is a plan to promote your products or services. It involves setting goals, understanding who your audience is, choosing the best places to advertise, and creating messages that will catch their attention. The strategy helps you decide how to spend your money, when to run your ads, and how to track success. By researching the market, looking at competitors, and being creative, you can make sure your ads are effective and reach the right people. This way, you get the most out of your advertising budget and boost your brand’s presence.
Advertising planning is crucial because it ensures that your promotional efforts are focused and effective. By creating a detailed plan, you allocate resources wisely, target the right audience, and choose the best channels to reach them. It helps you set clear goals, stay within budget, and measure success accurately. Good planning minimizes wasted spending and maximizes impact, leading to better results and a stronger return on investment. Overall, it helps you achieve your marketing objectives more efficiently.
Sure! Here’s a list of factors to consider in advertising planning:
Yes, we can definitely help with your advertising strategy and planning. Our approach starts with understanding your business goals and target audience. We conduct thorough market research to identify trends and analyze competitors, ensuring that your strategy is informed and relevant. From there, we craft a tailored advertising plan that includes clear objectives, budget allocation, and a selection of the most effective channels for reaching your audience.
We also develop compelling messaging and creative concepts to capture attention and drive engagement. Our team schedules campaigns strategically to maximize impact and continuously monitors performance using key metrics. By analyzing data and adjusting strategies as needed, we ensure that your advertising efforts are optimized for the best results.
Whether you need assistance with developing a new strategy or refining an existing one, we’re here to guide you through every step, making sure your advertising investments deliver the highest return. Call us today for a free consultation!