How to Make an App (and Do You Need One)
Having an app can be very beneficial for your online business. It’s great for creating loyal customers and increasing customer retention. Having your own app is like bringing the customer to your private shopping mall. You get to show them your great products and you can make them feel good and spend well. This comparison […]
What is Web Development (and How Much Does It Cost)
Web development is the process of creating and maintaining websites or web applications. It involves different tasks from designing the website’s layout and user interface, to writing code and integrating databases. Broadly web development is divided in front-end development and back-end development. Front-end is what you see when you open a certain website, and the […]
Why Digital Marketing is Important for Small Business?
Have you ever wondered why there were no startups 20 years ago? Startups then were called “opening a new business”. The answer is simple—internet. The Internet has brought us the ability to open a small business in one day and by 6 pm have 20k sales. That’s why startups are so important now and were […]
The Importance of Proper URL Structure (Best Practices for SEO)
URL is short for Uniform Resource Locator and as the name says it allows you to locate a specific page among the billions of existing Internet pages. Like a unique internet address. It also serves as a short info for your website, that is later crawled into search engines like Google, Bing and others. When […]
How To Do Ecommerce Conversion Optimization (And Get Results)
Ecommerce conversion rate is like the speedometer in your car. It tells you how quickly you are going (efficiency) and by simple calculation you’ll know how soon you’ll be there. Ok, so how does this help me? Ecommerce conversion rate is your calculated efficiency (like the speed above), or the percentage of people that have […]
What is Seo Analysis (and Best Seo Tools to Use)
SEO analysis is like a Sherlock Holmes story where Sherlock and doctor Watson investigate a murder. It’s the part when Sherlock goes quiet for a minute, not responding to questions from the good doctor. He is trying to piece together all the information he has gathered and come up with a solution to the case. […]
What is a Digital Marketing Agency (and Why Hire One)?
You’ve opened a new business or made a product and you need to get customers for it. You have tried the old-fashioned way and told all your friends about it. You have been posting every day on your Facebook and Instagram profiles about it. You printed some leaflets and your friend helped you to stuff […]
Essentials for a Perfect Website
The importance of having a website in today’s world is relevant to most businesses as well as individuals. There are important factors to consider when implementing your online presence. Establishing your online presence isn’t just about building a website. There are essential elements to have a quality website that attracts people. We will see in […]
Why We Switched From Laravel to WordPress
What is Laravel? Laravel is a free and open-source PHP web framework, created by Taylor Otwell and intended for the development of web applications following the model-view-controller architectural model and based on Symfony. (Wikipedia) It is robust and easy to understand, it is inspired by several frameworks and reuses existing components from its different frameworks, […]
How Much Does SEO Cost in 2024? (SEO Pricing)
SEO is the method to improve the visibility of a website in search engine rankings. A good SEO web campaign can be a time-consuming and expensive process, especially for businesses with a small marketing budget, and understanding the cost of SEO services can help with budgeting. SEO is not a standardized service because not all […]