What is User Story Mapping and How It Can Help Your Development Process?
Have you ever found yourself in a situation where you have an elaborate idea about a business project, but you just have too much information and don’t know where to start from? This is common in creating everything, from making websites and developing software solutions, to building ceramics out of clay. Of course the more […]
Why You Should Not Work With a Marketing Agency?
Have you ever felt like working with a marketing agency might be a mistake? You’re not alone. Many complain about it: high costs, uncertain results, lack of transparency… And in some cases, it’s true. A bad collaboration can slow down your progress and leave you feeling frustrated. But here is the truth: Not all marketing […]
Become an SEO Expert: The Best SEO Course in French
You’ve just set up your website and started to sell in France or Canada and you don’t get any visits? Where are all the customers that everybody promised? Over 60 million French people and 35 million Canadians are online (something like 93% of the population in both countries), so why is no one coming to […]
10 Questions About Collecting Customer Data
A big part of being successful in business is knowing what customers think of your product or service. If you have a website, a lot of the data is gathered automatically like visits, clicks, engagements and conversions. But still this doesn’t give us the full picture. That’s why having questionnaires and talking to your customers […]
How to Get More Reviews (and Respond to Them)?
What do you do before taking your car to a local mechanic? You look up their reviews on Google, of course! You wouldn’t take your car to just any mechanic, so you want some advice from the local community. Reviews are important for many businesses, and many people check them before they walk in through […]
6 Tips To Protect Yourself On The Internet
Many of us who work in the Internet/Web Development business have this preoccupation with safety and privacy. People from other professions sometimes think we are pushing it too far, and that maybe we have become overprotective of our websites and web applications. But believe me, we’ve seen what a lack of protection on the Internet […]
8 Mistakes to Avoid When Designing a Website
You know the old saying “there is no second chance for making a good first impression”? It’s true for websites too. Websites like people leave a first impression on their visitors. Of course, it’s not the same as with people, but there are few factors like the design, navigation, loading speed and so on that […]
How Web Accessibility Improves SEO?
Accessibility in website design means that your website is accessible for the biggest circle of people, including people with disabilities. These can be people who have trouble with seeing, hearing, moving, or processing information. The idea is to get your website more accessible for these people too, so they can use it and not be […]
Happy International SEO Day (with Bonus Promotion)
International SEO Day or International Search Engine Optimization Day, is a global event that is celebrated every year on 27th of September. The date coincides with the birth of Google Search engine on the 27th of September 1998. When Google came online in 1998 it introduced a new way of ranking search engine results (SERPs) […]
What is Cybersecurity (and Do You Need It to Protect Your Business)?
How many times have you turned up the news or saw on your social media feed about data being stolen from some big company, and the financial damage is usually in the millions of dollars? It can go from stolen data within an app like preferences and passwords, to stolen credit card numbers and social […]