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Tag: CTR

Click Through Rate (CTR): Understanding the Key Indicator of Success in Digital Marketing

Click Through Rate (CTR)

Click Through Rate (CTR) is one of the most crucial metrics in digital marketing. It measures the percentage of clicks on a link, ad or interactive element compared to the total number of impressions or views.  CTR is used in various online marketing channels, such as search engines, social media, email campaigns, display ads, etc.  […]

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