Search engine optimization and Google Ads

ID Recrutement

id recrutement

Client

ID Recrutement, a headhunting company specializing in recruiting talent for the manufacturing, industrial, engineering and distribution sectors. Their expertise focuses on identifying, recruiting and retaining top-level engineers and executives.

equipe idrecrutement

Context

Headhunting company ID Recrutement asked us to design and optimize their website to improve their search engine visibility. In addition to this, we also set up Google Ads and Linkedin Ads advertising campaigns to increase their online presence.

Solution

Our first step was to create the ID Recrutement website, with particular attention paid to search engine optimization (SEO) and user experience. Next, our team of SEO experts designed a bespoke strategy to increase the site’s visibility in search results. This strategy included the creation of SEO-optimized blog posts, outperforming the competition’s optimization scores, verified using advanced tools. Creation and optimization of service pages to achieve high rankings. Implemented a strategy of acquiring quality, relevant backlinks.

At the same time, our advertising team set up high-impact Google Ads campaigns. However, it’s important to stress that, true to our approach at Oshara, we worked closely with the client at every stage of the project to produce quality content that met users’ needs and reflected the company’s vision.

Results

  • In less than 6 months, the ID Recrutement website experienced a meteoric rise, reaching the first page of Google for 4 strategic keywords.
  • Spectacular increase of over 500% in organic traffic
  • 40% increase in conversions from finely targeted and optimized Google Ads campaigns

By combining a high-performance SEO strategy with ultra-targeted Google Ads campaigns, ID Recrutement was able to boost its online visibility, increase its traffic tenfold and get more visitors who are potential customers. These eloquent results attest to our ability to create tailor-made digital strategies that boost your business and position you sustainably as a benchmark player in your market.